Assignment/Brief
UpHigh's comprehensive in-flight entertainment app allows passengers to access a variety of daily online content offline, from movies and TV shows to music and games. Features like airport maps and social integration enhance the interactive journey, making flying time enjoyable and productive.
Concept
The moving, the arrow of the logo, and the upward trend in the visual identity all emphasize the app's core concept of "elevation" - not just physical elevation during flight, but elevating the passenger experience above the typical constraints of air travel. The design system uses altitude-inspired visual cues with a clean, modern interface that prioritizes ease of use at 30,000 feet. The app aims to transform dead time into quality time through thoughtful feature integration and intuitive navigation.
Credits/Critiques
Prof. Kati Best
ARTV430 classmates
Prof. Kati Best
ARTV430 classmates
Categories
App Design | UX/UI design | Case Study
Tools
Figma | Adobe Illustrator
App Design | UX/UI design | Case Study
Tools
Figma | Adobe Illustrator
Skills
System thinking
Problem-Solving
Concept planning
System thinking
Problem-Solving
Concept planning
The Final
The Walkthrough
